Brand Strategy
– Research
– Positioning
– Messaging
GOLIATH HYDRO VAC CASE STUDY
Empowering specialists
of specialty
SCOPE OF PROJECT
Brand Activation
– Website Development
– SEO Implementation
– Content Library
PROJECT CREDITS
Project Management: William Giles
Account Management: Rex Hendrickson
Copywriting: Lindsay Hein
SEO: Tony Notermann
Photography: Kyle Buchholz
A lot of AEC brands encounter difficulty
reaching new markets…
UNPROVEN EXPERTISE
LACK OF DIFFERENTIATION
UNTAPPED MARKET POTENTIAL
So in order to expand your reach, you must
OUTMNVR
We spoke with their ideal clients…
designed their brand tribe…
We took their site from this...
to this.
and established them as the leading
hydro-vac company in Minnesota, Iowa,
and Wisconsin (two years running)…
which has resulted in…
442%
return on investment
^1550
monthly organic visitors
17
first page keywords
720%
increase in organic google impressions
140%
increase in quality leads
#9
average keyword rankings
Hear the rest of this story
and discuss yours.